The books any entrepreneur should read

The books any entrepreneur should read

1. Who Not How
A collaborative effort between Dan Sullivan and Dr. Benjamin Hardy exactly summarises what this book entails – it’s about WHO you know and who you have supporting you, rather than HOW you do it. You can’t start and grow a successful business purely doing it by yourself. This book unlocks the secrets on how to find your who’s.


2. Zero to One
Zero to One, by Pieter Theil, is an excellent, easy-to-read book which offers nuggets of advice that entrepreneurs should form in order to gain the most of their journey. We have loved it so much that we created a short ebook on our favourite quotes from the book. You can access it HERE!

“Customers won’t care about any particular technology unless it solves a particular problem in a superior way. And if you can’t monopolize a unique solution for a small market, you’ll be stuck with vicious competition.”

3. Black Swan
“Black Swans” are events thought to lie outside the realm of possibility, and yet happen anyway. This book by Nassim Nicholas Taleb, although a long read, is filled with wisdom on how we perceive markets, where we, as humans, tend to find simplistic explanations for outlier events such as stock market crashes. This one is definitely for the economists in the room!

4. How To Win Friends and Influence People
Although I haven’t read this one myself, this one by Dale Carnegie, has been recommended to me time and time again. It’s on my next-to-read list! But for now, what I can tell you, is that it is definitely influential. No pun intended!

5. Rich Dad, Poor Dad
If you haven’t heard of this one… what rock have you been sleeping under!? Robert Kiyosaki and Sharon Lechter do a great job at breaking down everything you need to know about financial education without giving you a headache.